A businessman was visiting a small village and one day went down to the pier just as a small fishing boat was coming back in from fishing out in the bay.
On the small boat were a few large Salmon. The businessman complimented the fisherman on the catch and asked how long it took to catch them. The fisherman replied "only a short time". The businessman then asked why he hadn’t stayed out longer and catch more fish.
The fisherman replied he had enough to support his family’s immediate needs. The businessman then asked what he did the rest of his time? “I lie late, fish a little, play a little with my dogs, take an afternoon nap with my wife, take a walk into the village at night and sit and watch the stars whilst sipping a glass of wine”. “I am very busy” said the fisherman.
The businessman scoffed and said “I have an MBA and could help you out”. “You should spend more time out fishing and with the proceeds from the bigger catch you could buy a bigger boat”. “From the profit made with the bigger boat and bigger catches you could buy several boats”. “Eventually you would own a fleet of boats". "Instead of selling your fish to a middle man you could sell directly to the processor, eventually penning your own cannery”. “You would control the product the process and the distribution”. “You would need to leave this small village and move to the city to run your expanding business”.
The fisherman asked how long would this take? “15 - 20 years”, replied the businessman. “What then”, asked the fisherman.
“Thats the beauty of it”, says the businessman. “When the time was right you would float the company on the stock market and sell the business making millions”.
“Millions” said the fisherman, “then what”?
The businessman said “Then you could retire to a small village with your family and dogs, lie late, go for strolls and take it easy watching the stars sipping a nice glass of wine”.